When British buttoned-up and dandy tailored clothing meets flirtatious, colorful Miami, it can only mean one thing. Ted Baker of London is opening up a store on Lincoln Road in South Beach.
It started with a clever marketing campaign incorporating subtle humor and teasing shoppers to find Ted as he globetrotted from continent to continent with new store openings. The first hint below: a British style telephone booth with bright sign and palm trees in the background.
As a marketing aficionado, I played along and thus embarked on my search for Ted Baker, armed with fashionable peacock colored bejeweled shoes.
Admittedly I always knew the exact location of the store, but as I previewed the launch on my Instagram page, @miamichristine, it made for great storytelling and building up to the climatic pre grand opening festivities. #TedLovesMiami
Ted Baker London designs every store with its location in mind, and the South Beach outpost is no exception. The Lincoln Road shop, the second to open in Miami after the Aventura store, is quintessentially Miami Beach, with an ever-so-slight nod to the brand's English roots. Art deco prints adorn the walls in the dressing rooms, racks perforated with golden palm trees and umbrellas housed the clothes and a splashing of loud colors and flirty prints completed the look. Crystal chandeliers meant to resemble 'London rain' was the only hint of a British influence. The fashion house seems to understand what Miamians really want to wear.
As the sun started to set on January 15, the festivities began.
Last night was the Pre Grand Opening of the London based clothing brand at the increasingly lux 1111 Lincoln Road address. For select VIP Miami fashion bloggers and glitterati, Ted Baker hosted a grand entrance with old world elegance and whimsical Miami splash.
With a catchy alliteration Ted invited you to enjoy a Tipple or Two. (for those who do not speak British English, "Tipple" means "cocktail" in American English ).
Dapper young men prepared and served classic Florida cocktails, the Rum Runners and Piña Colada with pink umbrellas or the traditional champagne in glass flutes.
Invited by the local PR company, I also invited two friends, Zenya and Ben.
After two tipples, my defenses were weakened. ( That's Tipples with a "t".) The store attendants harried to take hold of the dress and check for an available dressing room. Designated the largest room I was taken aback by the exuberant, colorful dressing rooms in Art Deco pastel. (An Art Deco-phile I wanted to linger in the dressing room. ) Ted Baker is all about craftsmanship and attention to detail in everything it touches. And like Cinderella worried that the small glass slipper would not fit, the slender fitting dress was a body glove. Thanks to Zenya for picking the right size for me.
For shopping and attending the event, we were given a stylish chartreuse green gift bag with some Ted Baker accessories. A ladies scarf, and a handsome leather bound journal. A classy event from beginning to end. Thanks Ted!
For more photos and to learn the secret to Ted Baker success, click here!
Ted Baker Stores in Miami
Aventura Mall (North Miami Beach)
Lincoln Road (in South Beach)
www.tedbaker.com
It started with a clever marketing campaign incorporating subtle humor and teasing shoppers to find Ted as he globetrotted from continent to continent with new store openings. The first hint below: a British style telephone booth with bright sign and palm trees in the background.
Admittedly I always knew the exact location of the store, but as I previewed the launch on my Instagram page, @miamichristine, it made for great storytelling and building up to the climatic pre grand opening festivities. #TedLovesMiami
Ted Baker London designs every store with its location in mind, and the South Beach outpost is no exception. The Lincoln Road shop, the second to open in Miami after the Aventura store, is quintessentially Miami Beach, with an ever-so-slight nod to the brand's English roots. Art deco prints adorn the walls in the dressing rooms, racks perforated with golden palm trees and umbrellas housed the clothes and a splashing of loud colors and flirty prints completed the look. Crystal chandeliers meant to resemble 'London rain' was the only hint of a British influence. The fashion house seems to understand what Miamians really want to wear.
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| Ted Baker Store Lincoln Road, South Beach #TedLovesMiami |
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| Chandelier rain drops |
As the sun started to set on January 15, the festivities began.
Last night was the Pre Grand Opening of the London based clothing brand at the increasingly lux 1111 Lincoln Road address. For select VIP Miami fashion bloggers and glitterati, Ted Baker hosted a grand entrance with old world elegance and whimsical Miami splash.
With a catchy alliteration Ted invited you to enjoy a Tipple or Two. (for those who do not speak British English, "Tipple" means "cocktail" in American English ).
Dapper young men prepared and served classic Florida cocktails, the Rum Runners and Piña Colada with pink umbrellas or the traditional champagne in glass flutes.
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| Ill take one of each. Yes the tall one! |
Invited by the local PR company, I also invited two friends, Zenya and Ben.
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| Christine and Zenya enjoying Piña Coladas |
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| Zenya and Ben encourage me to try this dress I was admiring |
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| SOLD! |
For shopping and attending the event, we were given a stylish chartreuse green gift bag with some Ted Baker accessories. A ladies scarf, and a handsome leather bound journal. A classy event from beginning to end. Thanks Ted!
For more photos and to learn the secret to Ted Baker success, click here!
Ted Baker Stores in Miami
Aventura Mall (North Miami Beach)
Lincoln Road (in South Beach)
www.tedbaker.com
burlesque
Halloween photos on Lincoln Road and Playboy Party in South Beach 2014
Sunday, November 02, 2014 |
| One of the few families on Lincoln Road Father and daughter riding green dinosaurs |
As mentioned in previous posts, Miami loves to celebrate Halloween. It's not just for children but adults get to dress out of character, and simply have fun.
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| Me as Burlesque Victoria and my cousin Alexandra as 80's rocker |
The most popular destination to parade in your costume or spectate the hundreds of revelers, is on Lincoln Road in South Beach. This was my first year attending. Surprisingly, most costumes were in good taste (the famous Vizcaya Halloween party is very risqué). The more elaborate the costume, then you were a guaranteed hit and would have to stay in one place while passerbys asked to take your photo. See photos below.
However, keep in mind that Lincoln Road is PACKED with people. So if you do not like crowds (sardine-style) then be sure to stay off this pedestrian promenade or grab a table at a restaurant early (before 8pm) to watch the action go by without getting stampeded.
To make the most of the evening I also attended the Playboy Halloween party at the SLS hotel. This was even better. The event was outdoors at the Hyde Beach backyard with plenty of elbow room at each bar and space to walk and dance! DJ played great variety music. Tickets started at $30 just to get in and sold out the day before.
Since I knew that all the beautiful people would attend the Playboy party and "sexy" was no doubt the theme, I chose a "Victoria's Secret goes Burlesque" costume. Unfortunately, my "helper" (aka mom) decided to rearrange my closet while I was on a recent trip that my costume accessories were nowhere to be found. Hence my costume was lacking. While I looked out of place on Lincoln Road, no worries, at Playboy I still fit in. See photos below.
Now--time to order my costume for next year! Enjoy!
LINCOLN ROAD photos
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| (that's me in the center wearing black wig) |
PLAYBOY Halloween event at SLS Hotel in South Beach
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| The women went sexy to Playboy party, the men wore anything |
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| Hotel guests visiting from Chicago, NYC and Atlanta |
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| Christine, Edith (borrowing hat), and Alexandra |
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| Most creative in my opinion--Breathalyzer (notice the white tube of where to blow) |
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| Holding a (fake) tarantula and petting a skull |
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| Van Dyke Cafe at corner of Lincoln Road & Jefferson Avenue |
A Lincoln Road icon says goodbye.
It's the most photographed café on Lincoln Road and probably the place associated most with the iconic pedestrian mall in South Beach. Visitors from all over the world recognize the red awnings and ivy-covered walls from pictures and paintings. And locals flock to it for Sunday brunch or live jazz.
Since 1994, this indoor/outdoor café, has been a mecca for people to drink mimosas or martinis, people-watch, or just enjoy a shady spot with friends or their dog.
The Van Dyke Cafe is closing its doors after 20 years. Housed in the 1924 building built by Miami Beach pioneer Carl Fisher, Van Dyke has served comfort food, international cuisine and live music to residents and tourists. It was the only place that played live music nightly and often jazz music--hailing to the time period of the roaring 20's.
The music will play one final time on Sunday night. Join us for live music and gratis champagne for a final toast and reminisce the food, the people, the people watching...or learn about the storied history of this institution. Van Dyke Cafe was the heartbeat of Lincoln Road. We will never forget.
Van Dyke Café, 846 Lincoln Rd, Miami Beach, 305-534-3600
